👋 I'm Ken Metral, founder of Cosmico. I'm a serial entrepreneur and passionate technologist. I have 20+ years of experience with degrees in IT, MIS, and an MBA from Florida International University.
Supply Chain
In today's fast-paced global economy, the efficient movement of goods and services has become a cornerstone of success for businesses of all sizes and industries. This critical aspect of operations is known as logistics. Logistics management encompasses a complex set of processes that involves the planning, implementation, and
Mobile Apps
Mobile apps have become a ubiquitous part of our daily lives, providing solutions to various needs and problems. For developers and businesses, these apps present lucrative opportunities for monetization. However, with millions of apps available in app stores, standing out and generating revenue can be challenging. To help you navigate
Leadership
Leadership is often seen as the driving force behind successful organizations, teams, and individuals. While many view leadership as a natural talent, the truth is that it can be developed with the right mindset, approach, and tools. Whether you are leading a large corporation, a small team, or even just
Business Development
Networking is often considered the lifeblood of business success. For entrepreneurs and small business owners, the ability to connect, interact, and build relationships within the industry can make a significant difference in achieving business goals. Networking isn't just about exchanging business cards or adding connections on LinkedIn; it
Mobile Apps
In the world of mobile app development, one fundamental choice that developers and businesses often face is whether to build a native app or a cross-platform app. Each approach has its advantages and drawbacks, and the decision should be based on various factors, including project requirements, budget, timeline, and target
Marketing
Referral programs are a powerful marketing tool that can help your business grow by leveraging your existing customer base. When satisfied customers refer friends, family, or colleagues to your products or services, it not only drives new business but also builds trust and loyalty within your customer community. In this
![Cosmico - How to Scale Your Mobile App [5 Secrets]](/content/images/size/w600/2023/10/scaling_mobile_app_2023_cosmico_business_tech_insights.jpg)
Mobile Apps
In the competitive world of mobile apps, creating a successful product is just the beginning. To achieve long-term success, you need to know how to scale your mobile app effectively. Scaling involves expanding your user base, increasing revenue, and improving your app's performance over time. In this article,
Marketing
Affiliate marketing is a way for businesses to pay people called affiliates for bringing in customers and sales. The affiliates can be individuals or companies. They promote the business's products and services through online channels like blogs, social media, and email. The affiliates only get paid when a
Procurement
Procurement, the process of acquiring goods and services, is a fundamental function within any business. It plays a pivotal role in the success and sustainability of organizations, impacting everything from cost efficiency to supply chain management. In this article, we will explore the significance of procurement in business and why
Data Analytics
Businesses and organizations of all sizes are increasingly relying on data analytics tools to gain valuable insights, make informed decisions, and stay competitive. These tools have become indispensable for uncovering patterns, trends, and actionable intelligence within vast datasets. In this article, we'll explore some of the top data
Business
In the dynamic landscape of today's world, adopting a business mindset is no longer the exclusive domain of entrepreneurs and corporate leaders. It has become a vital asset for individuals in various walks of life. Whether you're an employee, a student, an artist, or an aspiring
Branding
In today's fiercely competitive business landscape, branding is not just a buzzword; it's a strategic imperative. Your brand is not merely a logo or a catchy tagline; it's the essence of your business—the story, values, and promise you convey to your customers. In